Death by corporate - Why startups shouldn't work with established companiesInnovation Stage
Established corporates and startups can learn and benefit from each other. Seriously?
Nearly every large company wants to work with startups to integrate new technologies and to become more innovative and faster. Startups need clients and distribution channels to sell their products and services. Nevertheless, corporates and startups are working completely different which often results in failure.
In order to demystify the corporate world, we want to explain:
• Where are the pitfalls for startups when approaching and collaborating with corporates?
• How does a successful cooperation look like?